Top 5 Fashion Games in Brazil Q2 2022: Unified Platform Performance

In the second quarter of 2022, the top 5 fashion games in Brazil showed varied performance metrics on a unified platform. Here's a closer look at their weekly downloads, revenue, and active users:

Project Makeover from Magic Tavern, Inc. experienced a significant increase in weekly downloads, peaking at approximately 130.7K in the first week of June. The weekly revenue saw a peak of around $31.9K in the same week, while the weekly active users grew steadily from 292.6K at the start of April to 329.4K by the end of June.

Covet Fashion: Dress Up Game by Crowdstar LLC had a more fluctuating performance. Weekly downloads reached a high of 11.2K in the last week of June. The weekly revenue varied significantly, with a notable peak of around $24.9K in mid-May. Weekly active users rose slightly from 35.1K at the end of March to approximately 34K by the end of June.

Super Stylist Fashion Makeover by CRAZY STYLE LTD saw a downward trend in weekly downloads, starting at 111.3K at the end of March and dropping to about 52.1K by the end of June. Weekly revenue remained relatively stable, peaking at around $5.3K in early May. Weekly active users also showed a decline from 663.9K to 469.1K over the quarter.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited had a modest performance. Weekly downloads saw a sharp increase in mid-May, reaching 937, but dropped to 61 by the end of June. Weekly revenue peaked at approximately $2.4K in mid-May. The weekly active users remained relatively stable, fluctuating around 15K to 18.2K throughout the quarter.

Makeover Games: Makeup Salon by Salon™ experienced a significant drop in weekly downloads, from 30.9K at the end of March to about 5.2K by the end of June. Weekly revenue was relatively stable, peaking at approximately $1.7K in early May. Weekly active users saw a decline from 78.5K to 24.5K over the same period.

These performance insights, sourced from Sensor Tower, highlight the dynamic nature of the fashion gaming market in Brazil. For more detailed insights and data, visit Sensor Tower.